Doesn’t it bite when you think you’ve found exactly what you’re looking for in google search and click through to that link just to sit there and wait for the page to load? Do you always stick around and wait? Guess what? I don’t. There’s so much info on the web, why sit there waiting for a post to load when I can hit the back button and find my info somewhere else?
Ya know, when you deal with something everyday, you seem to forget that even though you know it and it’s 2nd nature to you, others may not.
Then throw in the fact that Google is always changing “something”.
Anyway, silly me, when I started the Bounce Rate Defined Series and wrote my guest post for Vidya, 5 Solid SEO Tips For Bloggers, I didn’t realize I should share how to find the under performing posts with high bounce rates so you can fix those suckers.
You read right. In Honey! Make it sticky baby.
In my first installment of the Bounce Rate Defined Series, Your Irrelevant SEO, I went over irrelevant seo and why it matters. Today we’re talking about making your blog sticky.
What is sticky?
In email marketing you’ll always find that some of your subscribers’ email addresses are not their primary email addy. Why? Because many people are wary of having their email address sold to spammy businesses.
I mean think about it, you hand over your email address to someone in good faith and two weeks later you’re being bombarded by all types of spam emails from car insurance to 50% off viagra.
Do you know what it means when your bounce rate is high?
It means you’re NOT relevant.
youch!
Well not you…your content.
oh, that’s comforting.
not.
It can also mean:
your blog is nothing more than a one trick pony.
your blog is slower than a bloody snail.
Working from home just got a whole hell of a lot harder.
The toddlers are preschoolers and naps just barely happen for an hour.
I’m moved my desk to the family room so I can still work while keeping an eye on them.
Schedules and routines have gone out the window.
But that’s ok, I’m cool, I’m collected…
I. Am. Appalled.
Being a blog designer myself, I’ve got to say I’ve been truly disgusted by my fellow [mom] blog designers due to the “save-my-blog” cases I’ve taken over the past few months.
Before you hire a blog designer, here’s a few questions I want you to ask your designer.
No matter what industry you’re in, you never stop learning. The day you decide to stop, is the day you limit your potential.
These days, SEO is a hard industry to keep up in.
Google is forever changing and updating to “better” the info they provide in the search engine results.
Did you know Google pushed out 500 algorithm changes this year alone?
I'm one wicked SEO demystifying, WordPress theme designing WAH Mom who tweets, pins, blogs and conquers the world while simultaneously searching for blankies, proof reading English assignments and burning dinner.
Yes, I do burn dinner daily.
